Last week the “BeSt Bildungsmesse” took place in Graz and it was a great opportunity for myself to gather some insights for my research topic. The fair itself is an educational fair with three main target groups which are people who are looking for highschools, apprenticeships and universities. I went there and spoke to representatives of the WKO, AMS and also the IBOBB-Graz. Very interesting was the talk with the representatives from WKO as they offer a very gamified approach to deliver information of “not so well know” apprenticeships to teenagers. At the fair they had a video game you could play and also a card game. The lady I spoke to told me, that their main approach is to transfer information about apprenticeships for jobs which might not be familiar to everyone but also not uninteresting.
AMS had a station where people could do interest checks and I already analysed them (last year in my blog post). My opinion back then was that they weren’t very well targeted to the young target group as they still include quite confusing questions (especially for kids/teenagers). My analyse and the response of the teenagers to the asked questions agree.
Coming to my research project I have to think about what questions and task could be appropriate for the target group.
Some companies and representatives offered VR experiences and what I observed is, that a lot of young people are interested to test it out, also I spoke to one lady from AMS and she told me that most teenagers are very familiar with the tool. There was also a VR experience where people were able to weld. They build a physical “welding machine” – a handle and a platform to weld.
This leaves me with the impression that VR is popular and from great interest and is great tool to deliver information in a gamified way.
Links:
https://www.sic-headstarters.at
