Prototyping: User Research & Personas with AI

I began the prototyping process by conducting user research and building personas with the help of AI. I gave ChatPDF several articles on the topic of the experience of women in the workforce, and asked questions in a pseudo-interview style. Additionally, I described the concept of my app, ProspHER, to an AI that generates user personas, and edited the result to include information gathered from my “interviews” with ChatPDF.

Using these AI tools made the user research and persona building process fast and smooth. With ChatPDF, I could “read” many more articles, processing a lot more data in a shorter period of time than I would normally be able to. The user persona AI instantly generated a very usable persona template. These tools sped up my work process enormously. There is some discomfort in putting complete trust in ChatPDF’s interpretation of the articles, however after questioning the AI, I found its answers consistent and unbiased. It often repeated the same information no matter how I phrased a question in an attempt to “lead” the answers, convincing me that the AI doesn’t expand beyond the source material.

Below is a user persona that I developed with these AI tools. The persona is created for my app, ProspHER, a tool for underprivileged women looking to find jobs that suit their availability and experiences. I have also included screenshots and transcripts of the “interviews” with ChatPDF and various articles.

The original persona generated by the User Persona AI tool

Persona with adjustments from ChatPDF “interviews”

Transcript from ChatPDF_Gendered Laws and Women in the Workforce by Marie Hyland, Simeon Djankov, and Pinelopi Koujianou Goldberg

PDF: Dear Reader,

Welcome to this insightful PDF file on gendered laws and women in the workforce. In this article, Marie Hyland, Simeon Djankov, and Pinelopi Koujianou Goldberg present a comprehensive analysis of gender discrimination and its impact on women’s economic opportunities. By utilizing the Women, Business and the Law database, the authors shed light on the persistent gender inequalities that exist, particularly in terms of pay and treatment of parenthood. They also highlight the positive correlation between more equal laws and favorable labor market outcomes for women.

Example questions you may have about this PDF file:

  1. How does the World Bank’s Women, Business and the Law database contribute to understanding gender discrimination in the workforce?
  2. What are some of the key findings regarding gender inequalities in pay and treatment of parenthood?
  3. Can you provide more details on the correlations between equal laws and labor market outcomes for women?

We hope you find this PDF file informative and thought-provoking. Enjoy your reading!

Best regards,
[Your Name]

Me: How does the World Bank’s Women, Business and the Law database contribute to understanding gender discrimination in the workforce?

PDF: The Women, Business and the Law (WBL) database measures equality of economic opportunity under the law between men and women in 190 economies, for 50 years, from 1970 until today. It focuses on legislation that may impact a woman’s access to employment and entrepreneurial activity, attempting to capture inequality in legislation throughout the duration of a woman’s working life, from the time she can enter the labor force through to retirement. The information on the legal environment in each economy is collected through the collaboration of legal experts based in the World Bank with local experts, including lawyers, judges, civil society representatives, and public officials. The database aims to fill the knowledge gap on the relative severity and evolution of legal gender discrimination around the world. [T1, T3]

Me: What are some of the key findings regarding gender inequalities in pay and treatment of parenthood?

PDF: According to the Women, Business and the Law database, the largest gender inequalities are observed in the areas of Pay and Parenthood. Women are most disadvantaged by the law when it comes to the compensation they receive and to their treatment once they have had children. The authors of the PDF file document large and persistent gender inequalities, especially with regard to pay and treatment of parenthood.

Me: Can you provide more details on the correlations between equal laws and labor market outcomes for women?

PDF: The PDF file highlights that there are positive correlations between more equal laws pertaining to women in the workforce and more equal labor market outcomes for women. Specifically, countries with more equal laws tend to have higher female labor force participation rates and smaller wage gaps between men and women. The authors also mention that results from OLS regressions show that a higher score in the Women, Business and the Law (WBL) index, which measures legal gender equality, is correlated with better labor market outcomes for women, such as higher participation in the nonagricultural labor market and a smaller gender wage gap. However, it is important to note that these correlations do not establish causality.

Me: what are some of the challenges women face when trying to enter the workforce

PDF: The PDF file does not explicitly mention the challenges women face when trying to enter the workforce. However, it does discuss the existence of gender inequalities in the legal environment that may impact a woman’s access to employment and entrepreneurial activity. These inequalities can create barriers and obstacles for women when they are trying to enter the workforce. Additionally, the file mentions that women are particularly disadvantaged in the areas of pay and treatment of parenthood, which could also pose challenges for women seeking to enter or remain in the workforce. [T1, T3]

Me: What are some of the gender inequalities in the legal environment that may impact a woman’s access to employment and entrepreneurial activity?

PDF: According to the PDF file, some of the gender inequalities in the legal environment that may impact a woman’s access to employment and entrepreneurial activity include:

  1. Pay Inequality: Women often face discrimination in terms of the compensation they receive for their work. The file states that women are most disadvantaged by the law when it comes to the compensation they receive.
  2. Treatment of Parenthood: The legal environment can also impact how women are treated once they have had children. The file mentions that women are most disadvantaged by the law in terms of their treatment after becoming parents.
  3. Access to Credit: Laws governing women’s ability to access credit can also be a factor. The Entrepreneurship indicator in the file mentions legislation mandating nondiscrimination in accessing credit as an important aspect of women’s ability to start and run a business.
  4. Contract Signing and Business Registration: Restrictions on a woman’s ability to sign a contract, register a business, or open a bank account can also hinder their entrepreneurial activity. The file provides examples of situations where a married woman may be required to obtain her husband’s permission to engage in these activities.

It is important to note that these are just a few examples mentioned in the PDF file, and there may be other gender inequalities in the legal environment that impact women’s access to employment and entrepreneurial activity. [T1, T2]

Me: is the data in this PDF drawn from a diverse set of women, in different countries and economic circumstances?

PDF: Yes, the data in the PDF file is drawn from a diverse set of women in different countries and economic circumstances. The file mentions that the Women, Business and the Law (WBL) database, which is the primary source of data for the study, covers 190 economies and over 50 years of data. The WBL database collects information on laws and regulations that affect women’s economic opportunities in seven areas: accessing institutions, using property, getting a job, providing incentives to work, building credit, going to court, and protecting women from violence. The file also notes that the study includes economies at all income levels and from all regions of the world. Therefore, the data used in the study is drawn from a diverse set of women in different countries and economic circumstances.

Me: does the PDF discuss difficulties faced by women with less education when trying to enter the labour market?

PDF: No, the PDF file does not specifically discuss the difficulties faced by women with less education when trying to enter the labor market. The focus of the file is on gender inequalities in the legal environment that may impact a woman’s access to employment and entrepreneurial activity. While it acknowledges that there are factors beyond legislation that affect women’s behavior and outcomes indirectly, it does not specifically address the challenges faced by women with less education in entering the labor market.

Me: does the article discuss the impact of higher education on a woman’s experience in the job market?

PDF: No, the PDF file does not specifically discuss the impact of higher education on a woman’s experience in the job market. While it acknowledges that there are factors beyond legislation that affect women’s behavior and outcomes indirectly, it does not specifically address the impact of higher education on women’s job market experiences. The focus of the file is primarily on gender inequalities in the legal environment and the relationship between legal reforms and women’s economic opportunities.

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