I will be reviewing “The effect of TikTok exposure on young adults’ sustained attention span and the comprehension of information in digital texts and videos” by Romy Victoria Siehoff.
Unfortunately I couldn’t find a master’s thesis with the topic/keywords “impact”, “social media”, “attention span”, therefore I have chosen this bachelor’s thesis hence it provided what my interests and further development of my master’s thesis desired.
Level of design: The study employs participant data to investigate TikTok’s impact on attention and comprehension among young adults, presenting a moderately complex design.
Degree of innovation: This research introduces fresh insights by exploring TikTok’s influence on cognitive abilities, particularly sustained attention, offering an independent perspective while acknowledging prior work on media multitasking.
Independence: Demonstrates autonomy by filling the gap in understanding TikTok’s effects on cognition, drawing on previous research while standing as a distinct investigation.
Outline and structure: The abstract maintains a coherent structure, effectively presenting background, research question, methodology, and primary findings concisely.
Degree of communication: Successfully shows the study’s objectives, methods, and significant findings with clarity and precision.
Scope of the work: Focuses on TikTok’s impact on attention and comprehension, potentially paving the way for broader cognitive research in the future.
Orthography and accuracy: The writing appears devoid of errors, but the accuracy of methodology and findings necessitates access to the complete research.
Literature: References prior research on media multitasking, highlighting a research gap related to TikTok’s cognitive influence, pointing out the study’s significance.
